Marketing Intelligence
Know which marketing actually produces signed work
First-party, consent-aware intent tracking, UTM and campaign attribution, source intelligence and human-reviewed AI insights — connected to the same CRM your sales team works in.
The problem
Ad platforms report clicks; your bank account reports contracts. In between, attribution usually dies in spreadsheets, so budgets keep flowing to whatever shouts loudest.
Built for
How it works
Collect with consent
The first-party tracking SDK records page intent only after explicit consent — no fingerprinting, no third-party pixels.
Attribute
Allowlisted UTM fields and referrers attach to leads at capture; original source data is preserved, never rewritten.
Analyze
Campaign and source dashboards connect spend-side data to pipeline outcomes inside the CRM.
Review insights
AI-generated observations arrive as suggestions with evidence, for a person to accept or dismiss.
What's inside
Consent-aware tracking
DeterministicCampaign & touchpoint model
DeterministicSource intelligence
Human approvalAI insights
AI-assisted · human reviewAds integrations (read-only foundation)
DeterministicMarketing conversations move from opinions to evidence: which sources produce qualified pool projects, shown next to the pipeline they feed.
See it on your own workflow
A walkthrough of the parts that match how your team sells, builds and services pools. No payment details, no commitment.